Meet our Owner - Dawn Leeser


Name: Dawn Leeser
Occupation: Owner of Freedom Flooring & Interiors/Masterbrand Dealer
Industry:  Kitchen, Bath, Flooring, Design


Early life and education

Dawn Leeser was born and raised in a small town where she developed an early interest in design and aesthetics. Her passion for creating beautiful spaces was evident from a young age, as she often redecorated her own room and helped friends and family with their home improvement projects. This early exposure laid the foundation for her future career in the design and flooring industry.


Career beginnings

Dawn did not pursue a formal education in design, however,  in the past 9 years she has worked along side contractors, architects, realtors, and water restoration companies, where she gained invaluable experience in the field.  In 2020, she became a Masterbrand Dealer and invested in a design software offering 3D views with 3D-GO options, which she displays and sells in her showroom.  Her keen eye for detail and her ability to understand and fulfill clients' needs quickly set her apart from her peers.


Establishing Freedom Flooring & Interiors

In 2015, Dawn Leeser founded Freedom Flooring which expanded to Freedom Flooring  & Interiors, a company dedicated to providing high-quality flooring and kitchen and bath solution design services, and in 2020 she grew from an 800 sq. ft. showroom to a 1600 sq. ft. showroom.   With a vision to create spaces that reflect the unique tastes and lifestyles of her clients, Dawn built her business on the principles of creativity, quality, and customer satisfaction.


Business philosophy and achievements

Under Dawn's leadership, Freedom Flooring & Interiors has grown from a small startup selling flooring only,  to a well-respected name in the industry. Her business philosophy centers around personalized service, ensuring that each project is tailored to meet the specific needs of the client. Dawn is known for her meticulous attention to detail, innovative 3D design solutions, and commitment to using top-tier materials, including cabinetry, counter tops, hardware, faucets, sinks, engineered wood, laminate, SPC, and tile, a true one stop shop!


Freedom Flooring & Interiors offers a wide range of services, including custom 3D kitchen, bath, and flooring  design consultations, and will assist your contractor regarding your home renovation project. Dawn's hands-on approach ensures that she is involved in every project, from the initial consultation to completion, guaranteeing that the finished product materials exceeds client expectations.


Personal life

Outside of her professional endeavors, Dawn loves her family and two grandsons, and spends as much time as she can.  Dawn is an active member of her community and loves the beach. She often participates in local events and supports various charitable organizations. Her dedication to giving back is as strong as her commitment to her family and business, reflecting her belief in the importance of family,  community involvement, and social responsibility.  As a member of North Coast Networking Group, she has access to many industry professionals with the same mind set.


Legacy and impact

Dawn Leeser's impact on the design and material industry extends beyond the beautiful spaces she creates. She is more than happy to share her extensive knowledge and experience with her clients. Her emphasis on quality, customer service, and ethical business practices has set a high standard in the industry.


In summary, Dawn Leeser's journey from a legal secretary, to a  passionate  designer and the successful owner of Freedom Flooring & Interiors, is a testament to her hard work, creativity, and dedication. Her story inspires many, showcasing how a clear vision and unwavering commitment can lead to remarkable achievements in the business world.

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